The New Realities of a Great Indie Game

The New Realities of a Great Indie Game

August 22, 2023
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Crafting the next great indie game is no small endeavor but an adventure that starts with an idea. And like all good adventures, creating a game from nothing is full of ups, downs, and the need to pivot at a moment's notice to keep your project moving forward. Game designer, developer, and co-founder of Happy Juice Games, Yuval Markovich, knows this well and shared his insights during a chat entitled, The New Realities of a Great Indie Game, at this year's Game Developer's Conference in San Francisco.

Seated with Xsolla's Justin Berenbaum, VP, Strategic Planning & GM, Xsolla Funding Club, Markovich expounded on the journey of his game, Lost in Play, and the role Xsolla's Funding arm played in making it a reality. Visually reminiscent of popular cartoons like Gravity Falls and Craig of the Creek, Lost in Play wowed Berenbaum early on when Markovich and his team found themselves at an impasse with how to fund their game after their initial Plan A fell through.


Luckily for Markovich, Berenbaum had a Plan B. As many game developers have undoubtedly faced before, money is a necessary evil to making your indie game dreams a reality. In their speaking session, Berenbaum recounts how this pain point ultimately launched Xsolla Funding, a platform that establishes connections and conversations with interested investors and publishers. 

Much like a match-making service, Xsolla Funding makes it easy for game developers to gain recognition by pitching games to a pool of investors and publishers and making their mark with live and online events called Xsolla Rapid Rounds. To date, Xsolla Funding Club boasts: 

  • 100+ successful matches with a qualified publisher or investor
  • 180+ investors and publishers with 40+ years of industry wisdom
  • 30+ new games per month for potential investment

Watch how by connecting with Xsolla, Markovich was able to ultimately launch Lost in Play. Currently ranked among the top 5% of all games on Steam, follow the adventure for wisdom and insights on the realities of building the next great indie game.

Watch The New Realities of a Great Indie Game and get a firsthand account of what it takes to ideate, create, and launch a game to the masses. Are you sitting on the next great indie game? Pitch your game to the right people with Xsolla’s Funding platform by contacting an expert from our team or by creating an account to explore what Xsolla can do for you today.

Crafting the next great indie game is no small endeavor but an adventure that starts with an idea. And like all good adventures, creating a game from nothing is full of ups, downs, and the need to pivot at a moment's notice to keep your project moving forward. Game designer, developer, and co-founder of Happy Juice Games, Yuval Markovich, knows this well and shared his insights during a chat entitled, The New Realities of a Great Indie Game, at this year's Game Developer's Conference in San Francisco.

Seated with Xsolla's Justin Berenbaum, VP, Strategic Planning & GM, Xsolla Funding Club, Markovich expounded on the journey of his game, Lost in Play, and the role Xsolla's Funding arm played in making it a reality. Visually reminiscent of popular cartoons like Gravity Falls and Craig of the Creek, Lost in Play wowed Berenbaum early on when Markovich and his team found themselves at an impasse with how to fund their game after their initial Plan A fell through.


Luckily for Markovich, Berenbaum had a Plan B. As many game developers have undoubtedly faced before, money is a necessary evil to making your indie game dreams a reality. In their speaking session, Berenbaum recounts how this pain point ultimately launched Xsolla Funding, a platform that establishes connections and conversations with interested investors and publishers. 

Much like a match-making service, Xsolla Funding makes it easy for game developers to gain recognition by pitching games to a pool of investors and publishers and making their mark with live and online events called Xsolla Rapid Rounds. To date, Xsolla Funding Club boasts: 

  • 100+ successful matches with a qualified publisher or investor
  • 180+ investors and publishers with 40+ years of industry wisdom
  • 30+ new games per month for potential investment

Watch how by connecting with Xsolla, Markovich was able to ultimately launch Lost in Play. Currently ranked among the top 5% of all games on Steam, follow the adventure for wisdom and insights on the realities of building the next great indie game.

Watch The New Realities of a Great Indie Game and get a firsthand account of what it takes to ideate, create, and launch a game to the masses. Are you sitting on the next great indie game? Pitch your game to the right people with Xsolla’s Funding platform by contacting an expert from our team or by creating an account to explore what Xsolla can do for you today.

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